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About PFG

The team on your side of the table.

PFG Financial has helped business owners across North America access funding, keep clean financials, and make decisions with real numbers since 2010. We've helped 1,000+ companies get funded in Canada, and our accounting arm PMG is the official partner several franchise brands name to their systems.

One firm, four lanes: advisory, capital, accounting, and franchise. Most clients start in one and end up using two.

Leadership

Two practitioners, two halves of the firm.

Lamar VanDusen, Managing Director of PFG Financial

Lamar VanDusen

Managing Director, PFG Financial

Lamar has spent over 25 years building, funding, and advising businesses across North America. He founded PFG to close the gap between owners and the financing options that actually exist for them; more than 1,000 companies funded later, the gap is still the job.

He writes regularly for Elite Franchise Magazine and speaks at industry events on business financing and franchise growth.

MS

Mandeep Sahi

Managing Director, PMG Accounting

Mandeep is a Chartered Professional Accountant (CPA Ontario) who has led PMG for over a decade, building the accounting division from the ground up. Her team runs the books, payroll, tax, and the 1,200 plus CPA business plans the financing side is built on.

Multiple franchise brands across North America name PMG their official accounting partner and send their franchisees directly to her team.

How We Charge

No lender can buy our recommendation.

Owners are right to be suspicious of intermediaries: the internet is full of warnings about brokers taking cuts from lenders, steering files for commissions, and charging fees up front for nothing. The cleanest answer we can give is our own structure, in writing, before you ask.

Lenders pay us nothing

Not commissions, not referral spreads, nothing. No lender can buy our recommendation, and the lender your file goes to is chosen on fit alone.

Your inquiry stays an inquiry

Reaching out does not put your file in circulation. Nothing leaves this firm until you authorize an application, and no list ever gets sold.

Advisory is quoted before it starts

Plans, CFO work, setup, and PMG’s accounting services are scoped and priced before work starts. No meters running quietly in the background.

You pay us, never the lender

When we place financing, the fee is named in writing before we submit, and it includes an upfront component, because no advisor controls the lending markets and we will not tie our whole fee to an outcome we do not own. You are the only party who ever pays us, which is the whole point.

The throughline is simple: you are the only party who pays us, so yours is the only outcome we are paid to protect. That is why every engagement starts with an honest read of the file.

And not yet is an answer we actually give.

The Record

Fifteen years, in four numbers.

1,000+

Companies funded in Canada

15 yrs

In commercial finance since 2010

95%

Approval success rate on CSBFL

1,200+

CPA business plans delivered

Our own application and funding history since 2010. History, not a forward promise.

Where You Will Find Us

In the franchise rooms, not just the lending ones.

PFG sponsors the Elite Franchise 100 and contributes to Elite Franchise Magazine; we support the RBC Black Entrepreneur Group and show up at franchise events across North America. The firm runs from Mississauga, Ontario, and works with owners across Canada and the United States.

Put a file in front of us.

Whichever lane you start in, the first step is the same: an honest read of where the business stands and what it qualifies for.

Lenders pay us nothing. The only file our advice serves is yours.